Sustainable Growth Is Characterized By One Simple

At Imvu, The Cost Of Customer Acquisition Through Our Five-dollar-a-day Adwords Campaign Was Less Than Twenty-five Cents. Our Revenue From Those Same Customers Was More Than A Dollar.

A Head Start Is Rarely Large Enough To Matter, And Time Spent In Stealth Mode-away From Customers-is Unlikely To Provide A Head Start. The Only Way To Win Is To Learn Faster Than Anyone Else.

If You Can’t Out Iterate Someone Who Is Trying To Copy You, You’re Toast Anyway.

A Pivot Is A Change In Strategy Without A Change In Vision.

What Differentiates The Success Stories From The Failures Is That The Successful Entrepreneurs Had The Foresight, The Ability, And The Tools To Discover Which Parts Of Their Plans Were Working Brilliantly And Which Were Misguided, And Adapt Their Strategies Accordingly.