The Goal Of Every Startup Experiment Is

As An Entrepreneur, I Knew That If My Company Failed, I Could Always Try Again. So I Often Felt That The Only Real Risk Of True Financial Ruin Came From The Possibility Of A Serious Illness That Either Exceeded My Insurance Plans Lifetime Limits, Or Was Not Covered Due To Rescission.

The Mistake Isn't Releasing Something Bad. The Mistake Is To Launch It And Get Pr People Involved. You Don't Want People To Start Amping Up Expectations For An Early Version Of Your Product. The Best Entrepreneurship Happens In Low-stakes Environments Where No One Is Paying Attention, Like Mark Zuckerberg's Dorm Room At Harvard.

If Your Goal Is To Make Money, Becoming An Entrepreneur Is A Sucker's Bet. Sure, Some Entrepreneurs Make A Lot Of Money, But If You Calculate The Amount Of Stress-inducing Work And Time It Takes And Multiply That By The Low Likelihood Of Success And Eventual Payoff, It Is Not A Great Way To Get Rich.

Science And Vision Are Not Opposites Or Even At Odds. They Need Each Other. I Sometimes Hear Other Startup Folks Say Something Along The Lines Of: 'if Entrepreneurship Was A Science, Then Anyone Could Do It.' I'd Like To Point Out That Even Science Is A Science, And Still Very Few People Can Do It, Let Alone Do It Well.

A Pivot Is A Change In Strategy Without A Change In Vision.