Advertising Is The Art Of Persuasion.

In Communications, Familiarity Breeds Apathy.

It's Not Just What You Say That Stirs People. It's The Way That You Say It.

Don't Confuse Good Taste With The Absence Of Taste.

Nobody Counts The Number Of Ads You Run; They Just Remember The Impression You Make.

Creativity Is The Most Practical Thing A Businessman Can Employ.