To Survive And Succeed, Every Organization Will

Marketing Is The Distinguishing, Unique Function Of The Business.

It Has Been Said, And Only Half In Jest, That A Tough, Professionally Led Union Is A Great Force For Improving Management Performance. It Forces The Manager To Think About What He Is Doing And To Be Able To Explain His Actions And Behavior.

An Executive Should Be A Realist; And No One Is Less Realistic Than The Cynic.

It Takes Far Less Energy To Move From First-rate Performance To Excellence Than It Does To Move From Incompetence To Mediocrity.

Strategy Is A Commodity, Execution Is An Art.