Quality Is Everyone's Responsibility.

We Know What We Told Him, But We Don't Know What He Heard.

Without Theory, There Are No Questions.

You Can Not Achieve An Aim Unless You Have A Method.

New Product And New Types Of Service Are Generated, Not By Asking The Consumer, But By Knowledge, Imagination, Innovation, Risk, Trial And Error On The Part Of The Producer, Backed By Enough Capital To Develop The Product Or Service And To Stay In Business During The Learn Months Of Introduction.

Management By Results - Like Driving A Car By Looking In Rear View Mirror.