People Of All Demographic Categories And Geographic

The Best Leaders... Almost Without Exception And At Every Level, Are Master Users Of Stories And Symbols.

Passion. The Life Of An Entrepreneur Is Occasionally Exhilarating, And Almost Always Exhausting. Only Unbridled Passion For The Concept Is Likely To See You Through The 17-hour Days (month After Month) And The Painful Mistakes That Are Part And Parcel Of The Start-up Process.

Hire Disrespectful People.

Perception Is All There Is. If The Customer Think He's Right, He's Right.

Momentum Is A Fragile Force. Its Worst Enemy: Procrastination. Its Best Friend: A Deadline (think Election Day). Implication No. 1 (and There Is No No. 2): Get To Work! Now!