People Don't Want Gadgets, They Want Services.

You Know, We Love Stories And We Love Narrative; We Love To Get Lost In An Author's World.

Percentage Margins Don't Matter. What Matters Always Is Dollar Margins: The Actual Dollar Amount. Companies Are Valued Not On Their Percentage Margins, But On How Many Dollars They Actually Make, And A Multiple Of That.

If You Have A Business Model That Relies On Customers Being Misinformed, You Better Start Working On Changing Your Business Model.

Our Point Of View Is We Will Sell More If We Help People Make Purchasing Decisions.

What Consumerism Really Is, At Its Worst Is Getting People To Buy Things That Don't Actually Improve Their Lives.