If You Love Your Company And Love

Unless You Walk Out Into The Unknown, The Odds Of Making A Profound Difference In Your Life Are Pretty Low.

There Is No Such Thing As A Minor Lapse Of Integrity

The Dumbest Mistake Is Viewing Design As Something You Do At The End Of The Process To 'tidy Up' The Mess, As Opposed To Understanding It's A 'day One' Issue And Part Of Everything.

Old: Be No.1 Or No.2 In Your Market. New: Find A Niche, Create Something New.

Excellent Firms Don't Believe In Excellence - Only In Constant Improvement And Constant Change.