If You Can't Turn Yourself Into Your

I Am One Who Believes That One Of The Greatest Dangers Of Advertising Is Not That Of Misleading People, But That Of Boring Them To Death.

Advertising Is The Ability To Sense, Interpret... To Put The Very Heart Throbs Of A Business Into Type, Paper And Ink.

Creative Ideas Flourish Best In A Shop Which Preserves Some Spirit Of Fun. Nobody Is In Business For Fun, But That Does Not Mean There Cannot Be Fun In Business.

There's No Such Thing As 'hard Sell' And 'soft Sell.' There's Only 'smart Sell' And 'stupid Sell.'

Plan The Sale When You Plan The Ad