An Idea Can Turn To Dust Or

Advertising Is The Art Of Persuasion.

The Truth Isn't The Truth Until People Believe You, And They Can't Believe You If They Don't Know What You're Saying, And They Can't Know What You're Saying If They Don't Listen To You, And They Won't Listen To You If You're Not Interesting, And You Won't Be Interesting Unless You Say Things Imaginatively, Originally, Freshly.

It's Not Just What You Say That Stirs People. It's The Way That You Say It.

In This Very Real World, Good Doesn't Drive Out Evil. Evil Doesn't Drive Out Good. But The Energetic Displaces The Passive.

An Idea Can Turn To Dust Or Magic, Depending On The Talent That Rubs Against It.