A Startup Is A Human Institution Designed

Learning To See Waste And Systematically Eliminate It Has Allowed Lean Companies Such As Toyota To Dominate Entire Industries. Lean Thinking Defines Value As 'providing Benefit To The Customer'; Anything Else Is Waste.

Customers Don't Care How Much Time Something Takes To Build. They Care Only If It Serves Their Needs.

I Would Say, As An Entrepreneur Everything You Do - Every Action You Take In Product Development, In Marketing, Every Conversation You Have, Everything You Do - Is An Experiment. If You Can Conceptualize Your Work Not As Building Features, Not As Launching Campaigns, But As Running Experiments, You Can Get Radically More Done With Less Effort.

Zero Invites Imagination, But Small Numbers Invite Questions About Whether Large Numbers Will Ever Materialize.

The Only Person Who Can Put You Out Of Business, In The Early Days, Is Yourself.