A Company Should Limit Its Growth Based

The Signature Of Mediocrity Is Chronic Inconsistency.

If We Only Have Great Companies, We Will Merely Have A Prosperous Society, Not A Great One. Economic Growth And Power Are The Means, Not The Definition, Of A Great Nation.

We Must Reject The Idea... Well-intentioned, But Dead Wrong... That The Primary Path To Greatness In The Social Sectors Is To Become "more Like A Business." Most Businesses... Like Most Of Anything Else In Life... Fall Somewhere Between Mediocre And Good.

Indeed, The Real Question Is Not, "why Greatness?" But "what Work Makes You Feel Compelled To Try To Create Greatness?" If You Have To Ask The Question, "why Should We Try To Make It Great? Isn't Success Enough?" Then You're Probably Int He Wrong Line Of Work.

The Greatest Leaders Build Organizations That, In The End, Don't Need Them.