Where The Real World Changes Into Simple

The Loss Of Quality That Is So Evident At Every Level Of Spectacular Language, From The Objects It Glorifies To The Behavior It Regulates, Stems From The Basic Nature Of A Production System That Shuns Reality. The Commodity Form Reduces Everything To Quantitative Equivalence. The Quantitative Is What It Develops, And It Can Develop Only Within The Quantitative.

People Who Personify The System Are Indeed Well Known For Not Being What They Seem To Be; They Have Achieved Greatness By Embracing A Level Of Reality Lower Than That Of The Most Insignificant Individual Life- And Everyone Knows It.

As Specialists Of Apparent Life, Stars Serve As Superficial Objects That People Can Identify With In Order To Compensate For The Fragmented Productive Specialisations That They Actually Live.

Behind The Masks Of Total Choice, Different Forms Of The Same Alienation Confront Each Other.

Work Is Only Justified By Leisure Time. To Admit The Emptiness Of Leisure Time Is To Admit The Impossibility Of Life.