When [competitors Are] In The Shower In

There Is No Map, And Charting A Path Ahead Will Not Be Easy. We Will Need To Invent, Which Means We Will Need To Experiment.

Obsess About Customers, Not Competitors.

We Are Pioneers And The History Of Pioneers Is Not That Good.

You Want To Look At What Other Companies Are Doing. It's Very Important Not To Be Hermetically Sealed. But You Don't Want To Look At It As If, 'ok, We're Going To Copy That.' You Want To Look At It And Say, 'that's Very Interesting. What Can We Be Inspired To Do As A Result Of That?' And Then Put Your Own Unique Twist On It.

All Businesses Need To Be Young Forever. If Your Customer Base Ages With You, You're Woolworth's.