Be Proud Of Your Choices, Not Your

The Book Is Not Really The Container For The Book. The Book Itself Is The Narrative. It's The Thing That People Create.

The Thing About Inventing Is You Have To Be Both Stubborn And Flexible. The Hard Part Is Figuring Out When To Be Which.

Obsess About Customers, Not Competitors.

Determine What Your Customers Need, And Work Backwards.

What We Need To Do Is Always Lean Into The Future; When The World Changes Around You And When It Changes Against You - What Used To Be A Tail Wind Is Now A Head Wind - You Have To Lean Into That And Figure Out What To Do Because Complaining Isn't A Strategy.