What Helps People, Helps Business.

A Good Ad Which Is Not Run Never Produces Sales.

A Company In Which Anyone Is Afraid To Speak Up, To Differ, To Be Daring And Original, Is Closing The Coffin Door On Itself.

The Most Dangerous Thing That Can Happen To Us, I Think, Is To Permit A Feeling To Develop That Any Client Is A Problem. I Have Always Taken The Attitude That No Account Is A 'problem Account' But That All Accounts Have Important Problems Attached To Them - That You Can Waste More Time And Burn Up More Nervous Energy By Fighting A Problem Than By Taking A Positive Attitude And Solving It. It Sure Gives You A Nice, Warm Glow When You Do.

The Work Of An Advertising Agency Is Warmly And Immediately Human. It Deals With Human Needs, Wants, Dreams And Hopes. Its 'product' Cannot Be Turned Out On An Assembly Line.

I Think A Smart Woman Can Sell The Average Man Anything.