There'll Always Be Serendipity Involved In Discovery.

I Strongly Believe That Missionaries Make Better Products. They Care More. For A Missionary, It's Not Just About The Business. There Has To Be A Business, And The Business Has To Make Sense, But That's Not Why You Do It. You Do It Because You Have Something Meaningful That Motivates You.

We've Done Price Elasticity Studies, And The Answer Is Always That We Should Raise Prices. We Don't Do That, Because We Believe -- And We Have To Take This As An Article Of Faith -- That By Keeping Our Prices Very, Very Low, We Earn Trust With Customers Over Time, And That That Actually Does Maximize Free Cash Flow Over The Long Term.

Effective Process Is Not Bureaucracy. Bureaucracy Is Senseless Process.

Seek Instant Gratification - Or The Elusive Promise Of It - And Chances Are You'll Find A Crowd There Ahead Of You.

We're Working To Lower The Cost Of Spaceflight So That Many People Can Afford To Go And So That We Humans Can Better Continue Exploring The Solar System. Accomplishing This Mission Will Take Time, And We're Working On It Methodically.