Ebooks Had To Happen.

Our Vision Is Every Book Ever Printed In Any Language [fetched And Viewable On Our Ebook Kindle Device] In Under 60 Seconds.

If You Invent Frequently And Are Willing To Fail, Then You Never Get To That Point Where You Really Need To Bet The Whole Company.

If You Have A Business Model That Relies On Customers Being Misinformed, You Better Start Working On Changing Your Business Model.

The Framework I Found Which Made The Decision Incredibly Easy Was What I Called — Which Only A Nerd Would Call — A “regret Minimization Framework.” So, I Wanted To Project Myself Forward To Age 80 And Say, “okay, Now I’m Looking Back On My Life. I Want To Have Minimized The Number Of Regrets I Have.”

I Strongly Believe That Missionaries Make Better Products. They Care More. For A Missionary, It's Not Just About The Business. There Has To Be A Business, And The Business Has To Make Sense, But That's Not Why You Do It. You Do It Because You Have Something Meaningful That Motivates You.