The Laws Of The Media, In Tetrad

The Artist Is The Person Who Invents The Means To Bridge Between Biological Inheritance And The Environments Created By Technological Innovation.

Today It Is Not The Classroom Nor The Classics Which Are The Repositories Of Models Of Eloquence, But The Ad Agencies.

First We Build The Tools, Then They Build Us.

Appetite Is Essentially Insatiable, And Where It Operates As A Criterion Of Both Action And Enjoyment (that Is, Everywhere In The Western World Since The Sixteenth Century) It Will Infallibly Discover Congenial Agencies (mechanical And Political) Of Expression.

Attention Spans Get Very Weak At The Speed Of Light, And That Goes Along With A Very Weak Identity.