The Future Of Marketing Is Leadership

The Cost Of Being Wrong Is Less Than The Cost Of Doing Nothing.

When You Can Swim, Who Cares How Deep The Water Is?

...treasure What It Means To Do A Day's Work. It's Our One And Only Chance To Do Something Productive Today, And It's Certainly Not Available To Someone Merely Because He Is The High Bidder. A Day's Work Is Your Chance To Do Art, To Create A Gift, To Do Something That Matters. As Your Work Gets Better And Your Art Becomes More Important, Competition For Your Gifts Will Increase And You'll Discover That You Can Be Choosier About Whom You Give Them To.

Just Saying Yes Because You Can't Bear The Short-term Pain Of Saying No Is Not Going To Help You Do The Work.

If You're Not The Best In The World At What You Do, Then You Have To Get Better.