Some Manufacturers Illustrate Their Advertisements With Abstract

To Advertisers: "do Not Compete With Your Agency In The Creative Area. Why Keep A Dog And Bark Yourself?"

The Best Ideas Come As Jokes. Make Your Thinking As Funny As Possible.

It Has Been Found That The Less An Advertisement Looks Like An Advertisement And The More It Looks Like An Editorial, The More Readers Stop, Look, And Read.

Experience Has Taught Me That Advertisers Get The Best Results When They Pay Their Agency A Flat Fee. It Is Unrealistic To Expect Your Agency To Be Impartial When Its Vested Interest Lies Wholly In The Direction Of Increasing Your Commissionable Advertising.

If You Can’t Advertise Yourself, What Hope Do You Have Of Advertising Anything Else?