Publishing Is A Business, But Journalism Never

There Are Men Who Can Write Poetry, And There Are Men Who Can Read Balance Sheets. The Men Who Can Read Balance Sheets Cannot Write.

To See, And To Show, Is The Mission Now Undertaken By Life.

Publishing Is A Business, But Journalism Never Was And Is Not Essentially A Business. Nor Is It A Profession.

To See Life. To See The World. To Watch The Faces Of The Poor, And The Gestures Of The Proud. To See Strange Things. Machines, Armies, Multitudes, And Shadows In The Jungle. To See, And To Take Pleasure In Seeing. To See And Be Instructed. To See And Be Amazed. (describing The Powers Of Photography; Written For The Launch Of Life Magazine, 1936.)

Business, More Than Any Other Occupation, Is A Continual Dealing With The Future; It Is A Continual Calculation, An Instinctive Exercise In Foresight.