One Bad Review Doesn't Ruin My Day

The Only Purpose Of Starting Is To Finish

Persistence Isn't Using The Same Tactics Over And Over. Persistence Is Having The Same Goal Over And Over.

The Youtube Video Maker Gets More Out Of Making A Video Than You Get Out Of Watching It.

If You Set Your Bar At 'amazing' It's Awfully Difficult To Start. Your First Paragraph, Sketch, Formula, Sample Or Concept Isn't Going To Be Amazing. Your Tenth One Might Not Be Either. Confronted With The Gap Between Your Vision Of Perfect And The Reality Of What You've Created, The Easiest Path Is No Path. Shrug. Admit Defeat. Hit Delete. One More Reason To Follow Someone Else And Wait For Instructions. Of Course, The Only Path To Amazing Runs Directly Through Not-yet-amazing. But Not-yet-amazing Is A Great Place To Start, Because That's Where You Are.

A Brand Is The Set Of Expectations, Memories, Stores And Relationships That, Taken Together, Account For A Consumer's Decision To Choose One Product Or Service Over Another.