Knowledge Applied Is Productivity.

True Marketing Starts...with The Customer, His Demographics, His Realities, His Needs, His Values. It Does Not Ask, "what Do We Want To Sell?" It Asks, "what Does The Customer Want To Buy?"

The Productivity Of Work Is Not The Responsibility Of The Worker But Of The Manager.

Profit For A Company Is Like Oxygen For A Person. If You Don't Have Enough Of It, You're Out Of The Game. But If You Think Your Life Is About Breathing, You're Really Missing Something.

Adequacy Is The Enemy Of Excellence.

Great Wisdom Not Applied To Action And Behavior Is Meaningless Data.