It's Human Nature To Quit When It

People Are Buying Only One Thing From You: The Way The Engagement (hiring You, Working With You, Dating You, Using Your Product Or Service, Learning From You) Makes Them Feel.

If You Take Action, You Will Be Judged. There's No Way Around It. The Alternative, Of Course, Is Much Safer. To Be Ignored. Up To You.

Being Charismatic Doesn't Make You A Leader. Being A Leader Makes You Charismatic.

Most People Have Been Brainwashed Into Believing That Their Job Is To Copyedit The World, Not To Design It.

Reputation Is What People Expect Us To Do Next. It's Their Expectation Of The Quality And Character Of The Next Thing We Produce Or Say Or Do. We Control Our Actions (even When It Feels Like We Don't) And Our Actions Over Time (especially When We Think No One Is Looking) Earn Our Reputation.