It Is A Company's Customers Who Effectively

Disruption Is, At Its Core, A Really Powerful Idea, But Everyone Hijacks The Idea To Do Whatever They Want Now.

Focus Is Scary—until You Realize That It Only Means Turning Your Back On Markets You Could Never Have Anyway. Sharp Focus On Jobs That Customers Are Trying To Get Done Holds The Promise Of Greatly Improving The Odds Of Success In New-product Development.

The Reason Why It Is So Difficult For Existing Firms To Capitalize On Disruptive Innovations Is That Their Processes And Their Business Model That Make Them Good At The Existing Business Actually Make Them Bad At Competing For The Disruption. Companies In Fact Are Specifically Organized To Under-invest In Disruptive Innovations! This Is One Reason Why We Often Suggest That Companies Set Up Separate Teams Or Groups To Commercialize Disruptive Innovations. When Disruptive Innovations Have To Fight With Other Innovations For Resources, They Tend To Lose Out.

If You Take Away Religion, You Can't Hire Enough Police.

If You Ask The Average Guy On The Street To Name Five Companies That Have Truly Transformed Themselves Over The Few Decades, Hewlett-packard Would Be On Everybody's List. You'd Also Put On This List Ge And Johnson & Johnson.