Great Marketers Don't Make Stuff. They Make

Too Often, We Don't Give People The Opportunity To Fill In The Blanks.

Make Something Happen Today, Before You Go Home, Before The End Of The Week. Launch That Idea, Post That Post, Run That Ad, Call That Customer. Go The Edge, That Edge You've Been Holding Back From... And Do It Today. Without Waiting For The Committee Or Your Boss Or The Market. Just Go.

The Easier It Is To Quantify, The Less It's Worth.

Becoming A Superstar Takes About 10,000 Hours Of Hard Work.

The One Path That Never Works Is The Most Common One: Doing Nothing At All.