Everything Starts With The Customer.

This Really Is A Merger Of Equals. I Wouldn't Have Come Back To Work For Anything Less Than This Fantastic Opportunity. This Lets Me Combine My Two Great Loves - Technology And Biscuits.

Every Now And Then, A Technology Comes Along That Is So Profound, So Powerful, So Universal, That Its Impact Will Change Everything. It Will Transform Every Institution In The World. It Will Create Winners And Losers, Will Change The Way We Do Business, The Way We Teach Our Children, Communicate And Interact As Individuals.

Until I Came To Ibm, I Probably Would Have Told You That Culture Was Just One Among Several Important Elements In Any Organization's Makeup And Success - Along With Vision, Strategy, Marketing, Financials, And The Like... I Came To See, In My Time At Ibm, That Culture Isn't Just One Aspect Of The Game, It Is The Game. In The End, An Organization Is Nothing More Than The Collective Capacity Of Its People To Create Value.

What I'm Trying To Do Is Deliver Results, Not Promises; Results, Not Vision; Results, Not Concepts. The World Is Cynical About Ibm's Promises.

Ibm Needed - An Enormous Sense Of Urgency.