Don't Save The Canary. Fix The Coal

Shame Must Be Accepted To Be Effective.

If There Isn't A Good Reason, Go Home. If There Is, Then Do Something ... Loud, Now, And Memorable.

Big Ideas Are Little Ideas That No-one Killed Too Soon.

If You Use Your Money To Create Exceptional Products And Services, You Won't Need To Spend It On Advertising.

Excellence Isn’t About Working Extra Hard To Do What You’re Told. It’s About Taking The Initiative To Do Work You Decide Is Worth Doing.