Decision Making Is The Specific Executive Task.

No Business Can Do Everything. Even If It Has The Money, It Will Never Have Enough Good People. It Has To Set Priorities. The Worst Thing To Do Is A Little Bit Of Everything. This Makes Sure That Nothing Is Being Accomplished. It Is Better To Pick The Wrong Priority Than None At All.

The Most Valuable Assets Of A 20th-century Company Were Its Production Equipment. The Most Valuable Assets Of A 21st-century Institution, Whether Business Or Nonbusiness, Will Be Its Knowledge, Workers, And Their Productivity.

Every Organization Must Be Prepared To Abandon Everything It Does To Survive In The Future.

People Are Effective Because They Say 'no,' Because They Say, 'this Isn't For Me.'

Success Always Obsoletes The Very Behavior That Achieved It.