Common Sense Is What Tells Us The

For The Individual, As I Can Testify, A Brief Grounding In Semantics, Besides Making Philosophy Unreadable, Makes Unreadable Most Political Speeches, Classical Economic Theory, After-dinner Oratory, Diplomatic Notes, Newspaper Editorials, Treatises On Pedagogics And Education, Expert Financial Comment, Dissertations On Money And Credit, Accounts Of Debates, And Great Thoughts From Great Thinkers In General. You Would Be Surprised At The Amount Of Time This Saves.

Common Sense Tells Us That The World Is Flat, That The Sun Goes Around The Earth, That Heavy Bodies Always Fall Faster Than Light Bodies, That Boats Made Of Iron Will Sink.

The Best Mental Effort In The Game Of Business Is Concentrated On The Major Problem Of Securing The Consumer's Dollar Before The Other Fellow Gets It.

Individual Talent Is Too Sporadic And Unpredictable To Be Allowed Any Important Part In The Organization Society. Social Systems Which Endure Are Built On The Average Person Who Can Be Trained To Occupy Any Position Adequately If Not Brilliantly.

The Decline Is In Paper Values, Not In Tangible Goods And Services...america Is Now In The Eighth Year Of Prosperity As Commercially Defined. The Former Great Periods Of Prosperity In America Averaged Eleven Years. On This Basis We Now Have Three More Years To Go Before The Tailspin.