Change Brings Opportunities. On The Other Hand,

In The Vast Majority Of Businesses, There Is Simply No Such Thing As “the Best.”

I Teach In The Medical School, The School Of Public Health, The Kennedy School Of Government, And The Business School. And It's The Best Perch... Because Most Of My Work Crosses Boundaries.

The Underlying Principles Of Strategy Are Enduring, Regardless Of Technology Or The Pace Of Change.

Strategy Is About Setting Yourself Apart From The Competition. It's Not A Matter Of Being Better At What You Do - It's A Matter Of Being Different At What You Do.

Risk Is A Function Of How Poorly A Strategy Will Perform If The 'wrong' Scenario Occurs.