An Incredibly High Percentage Of Successful Entrepreneurs

I Don't Think People Are Averse To Thinking About Things In A Deep Way, But We Have Limited Time And Opportunity To Think About Things In A Deep Way. I Think That's Why There Is An Appetite For Non-fiction - It Gives People The Opportunity To Reexamine Ordinary Experience And Be Smarter About It.

Nothing Frustrates Me More Than Someone Who Reads Something Of Mine Or Anyone Else's And Says, Angrily, 'i Don't Buy It.' Why Are They Angry? Good Writing Does Not Succeed Or Fail On The Strength Of Its Ability To Persuade. It Succeeds Or Fails On The Strength Of Its Ability To Engage You, To Make You Think, To Give You A Glimpse Into Someone Else's Head—even If In The End You Conclude That Someone Else's Head Is Not A Place You'd Really Like To Be.

Truly Successful Decision-making Relies On A Balance Between Deliberate And Instinctive Thinking.

The Law Of The Few... Says That One Critical Factor In Epidemics Is The Nature Of The Messenger.

I've Always Been Baffled By How Much We Over-rate The Statistically Insignificant Differences That Separate Competitors At The Top End Of The Distribution.