Accept The Fact That We Have To

We Can't Make People Better By Trying To Eliminate Their Weaknesses, But We Can Help Then Perform Better By Building On Their Strengths.

A Business Enterprise Must Continue Beyond The Lifetime Of The Individual Or Of The Generation To Be Capable Of Producing Its Contributions To Economy And To Society.

The Society Of Organizations Is New-only Seventy Years Ago Employees Were A Small Minority In Every Society.

Suppliers And Especially Manufacturers Have Market Power Because They Have Information About A Product Or A Service That The Customer Does Not And Cannot Have, And Does Not Need If He Can Trust The Brand. This Explains The Profitability Of Brands.

There Is A Point At Which A Transformation Has To Take Place.