A Brand Is A Living Entity-and It

To Punish Failure Is Yet Another Way To Encourage Mediocrity.

Diversity Is A Great Force Towards Creativity.

If You Make Something Good, Eventually The Audience Will Be There, Eventually There Will Be Something On The Internet That Is A Cultural Phenomenon That's Not Available Anywhere Else, That's Not Available On Television Broadcasts, That's Not On Cable, It's Only On Some Web Site. And The World Will Find It. And When That Happens, It Will Be What The 'kiss' Was To The Theatrical Movie Business, 5,000 Years Ago Or Whenever It Was.

A Decision Will Be Made Before It's Too Late Or Soon Thereafter.

Well, When You're Trying To Create Things That Are New, You Have To Be Prepared To Be On The Edge Of Risk.