Your Brand Name Is Only As Good

What We Are Trying To Do At Virgin Is Not To Have One Enormous Company In One Sector Under One Banner, But To Have Two Hundred Or Even Three Hundred Separate Companies. Each Company Can Stand On Its Own Feet And, In That Way, Although We've Got A Brand That Links Them, If We Were To Have Another Tragedy Such As That Of 11 September - Which Hurt The Airline Industry - It Would Not Bring The Whole Group Crashing Down.

Above All, You Want To Create Something You're Proud Of.

You Shouldn’t Blindly Accept A Leader’s Advice. You’ve Got To Question Leaders On Occasion.

Grow Internally First. Strengthen Your Bottom Line First Before Considering External Growth.

Whether You Are Launching A Start-up Or Leading An Established Company, You Should Start Establishing Your Social Media Presence If You Haven’t Already.