You Should Be Innovating So Fast That

My Motivation For All My Companies Has Been To Be Involved In Something That I Thought Would Have A Significant Impact On The World.

Biofuels Such As Ethanol Require Enormous Amounts Of Cropland And End Up Displacing Either Food Crops Or Natural Wilderness, Neither Of Which Is Good.

You Want To Have A Future Where You’re Expecting Things To Be Better, Not One Where You’re Expecting Things To Be Worse.

Brand Is Just A Perception, And Perception Will Match Reality Over Time. Sometimes It Will Be Ahead, Other Times It Will Be Behind. But Brand Is Simply A Collective Impression Some Have About A Product.

The Idea Of Lying On A Beach As My Main Thing Just Sounds Like The Worst. It Sounds Horrible To Me. I Would Go Bonkers. I Would Have To Be On Serious Drugs. I'd Be Super-duper Bored. I Like High Intensity.