You Don't Manage A Social Wrong. You

Starting Epidemics Requires Concentrating Resources On A Few Key Area. The Law Of The Few Says That Connectors, Mavens, And Salesman Are Responsible For Starting Word-of-mouth Epidemics, Which Means That If You Are Interested In Starting A Word-of-mouth Epidemic , Your Resources Ought To Be Solely Concentrated On These Three Groups. No One Else Matters.

People Don't Rise From Nothing.

I Recently Talked To An Eighteen-year-old - A Huge Fifa Fan - And Realized That He Spends More Time Playing The Fifa Video Game Than He Does Watching Actual Fifa Games.

The Key To Good Decision Making Is Not Knowledge. It Is Understanding. We Are Swimming In The Former. We Are Desperately Lacking In The Latter.

The Face Is Not A Secondary Billboard For Our Internal Feelings. It Is An Equal Partner In The Emotional Process.