When Product Performance Outstrips The Ability Of

We Are All Trained To Be Data Driven People, But No Hard Data Exist About The Future. Therefore, The Only Way To Look Into The Future With Any Degree Of Accuracy Is To Use Theory, Statements Of What Causes What And Why. If Executives Have The Right Theories In Their Heads, They Can Very Quickly Interpret Market Developments. They Can Identify What Matters And Why, And Act Accordingly. So We Suggest Decision-makers Should Start By Gaining A Deep Understanding Of The Relevant Collection Of Theories, And Then Be Alert For Signals That Indicate Certain Types Of Developments.

But Actually Theory Is Very Practical. Gravity Is A Theory, For Example. It Allows You To Predict That If You Step Off A Cliff You Will Fall; You Don't Have To Collect Data On That.

In 15 Years From Now Half Of Us Universities May Be In Bankruptcy ... In The End I'm Excited To See That Happen. So Pray For Harvard Business School If You Wouldn't Mind.

Decide What You Stand For. And Then Stand For It All The Time.

Intimate, Loving, And Enduring Relationships With Our Family And Close Friends Will Be Among The Sources Of The Deepest Joy In Our Lives.