The Signature Of Mediocrity Is Not An

A Great Company Will Have Many Once-in-a-liftetime Opportunities.

There Is A Sense Of Exhilaration That Comes From Facing Head-on The Hard Truths And Saying, "we Will Never Give Up. We Will Never Capitulate. It Might Take A Long Time, But We Will Find A Way To Prevail."

Get Keep Right People.

The Best Ceos In Our Research Display Tremendous Ambition For Their Company Combined With The Stoic Will To Do Whatever It Takes, No Matter How Brutal (within The Bounds Of The Company's Core Values), To Make The Company Great. Yet At The Same Time They Display A Remarkable Humility About Themselves, Ascribing Much Of Their Own Success To Luck, Discipline And Preparation Rather Than Personal Genius.

The Signature Of Mediocrity Is Not An Unwillingness To Change. The Signature Of Mediocrity Is Inconsistency.