[the Library Of Congress] Is A Multimedia

The Most Refined Skills Of Color Printing, The Intricate Techniques Of Wide-angle Photography, Provide Us Pictures Of Trivia Bigger And More Real Than Life. We Forget That We See Trivia And Notice Only That The Reproduction Is So Good. Man Fulfils His Dream And By Photographic Magic Produces A Precise Image Of The Grand Canyon. The Result Is Not That He Adores Nature Or Beauty The More. Instead He Adores His Camera - And Himself.

An Image Is Not Simply A Trademark, A Design, A Slogan Or An Easily Remembered Picture. It Is A Studiously Crafted Personality Profile Of An Individual, Institution, Corporation, Product Or Service.

More Appealing Than Knowledge Itself Is The Feeling Of Knowledge.

We Need Not Be Theologians To See That We Have Shifted Responsibility For Making The World Interesting From God To The Newspaperman.

We Must Abandon The Prevalent Belief In The Superior Wisdom Of The Ignorant.