The Idea For A Novel Is Like

I Get Inspiration, A Lot Of Times, From Very Commonplace Things That Just Strike A Chord And Develop Themselves In The Subconscious.

I Spend A Lot Of Time Parenting Because I'm Home. A Friend Of Mine Told Me That The Average Father Sees Each Kid An Average Of Twenty-two Minutes A Week, Which I Found Almost Unbelievable. Mine Are In My Hip Pocket All The Time. And I Like It That Way.

A Campaign, Like A Brand, Is Not Just A Number Of Bits Put Together - A Claim Here, A Pack Shot There, A Reason Why Somewhere Else. If We Try To Produce It By The Atomistic Approach, We Will End Up With A Sort Of Identikit Brand. It Will Be A Perfect Description Of The Structure Of The Brand, As The Identikit Can Describe The Contours Of The Face. But It Won't Be The Same Thing. The Brand Will Never Come To Life.

No One Can Be As Intellectually Slothful As A Really Smart Person

Yet Suppose Further. Suppose That All Worlds, All Universes, Met At A Single Nexus, A Single Pylon, A Tower. And Within It, A Stairway, Perhaps Rising To The Godhead Itself. Would You Dare Climb To The Top, Gunslinger? Could It Be That Somewhere Above All Of Endless Reality, There Exists A Room?...' You Dare Not.' And In The Gunslinger's Mind, Those Words Echoed: You Dare Not.