Taking Smart Risks Can Be Very Gratifying.

If You Look At Cable Networks, They Almost Always Start Licensing Content Wherever They Can, So They Can Build A Subscriber Base. But Then They Start Doing Their Own Content; It's A Pretty Well-trodden Path.

Stone Age. Bronze Age. Iron Age. We Define Entire Epics Of Humanity By The Technology They Use.

Interactivity Is A Big Part Of Video Games, Which Have Been A Big Part Of Entertainment For 20 Years. That's What We Think Of As A 'lean-forward' Type Of Entertainment. It's Much More Intense. But Tv Is More Of A 'lean-back' Entertainment - So The Big Improvement There Is On-demand, Because It Conforms To Your Schedule.

Tomorrow When You Come To Work, If It Doesn't Make The Customer Happy, Move The Business Forward, And Save Us Money - Don't Do It.

Don't Be Afraid To Change The Model.