Start-ups Make So Many Mistakes That The

A Pivot Is A Change In Strategy Without A Change In Vision.

When Blame Inevitably Arises, The Most Senior People In The Room Should Repeat This Mantra: If A Mistake Happens, Shame On Us For Making It So Easy To Make That Mistake.

Most Companies Are Busy Making Their Products Worse, Not Better. Updating Is Almost Always A Disaster.

Leadership Requires Creating Conditions That Enable Employees To Do The Kinds Of Experimentation That Entrepreneurship Requires.

By The Time That Product Is Ready To Be Distributed Widely, It Will Already Have Established Customers.