So We Believed That Strategic Alliances And

I Think What People Love About The Steve Jobs Story Is Not Just The Track Record At Apple, But That Comeback Story, That He Was Thrown Out Of Apple, Came Back And Built The Company Even Greater. And That Perseverance Is So Important In Terms Of Entrepreneurship. And Nobody Is A Better Role Model For That, For All Entrepreneurs All Over The World Than Steve Jobs.

When I Was Trying To Popularize The Concept Of The Internet - Ten Or 15 Years Ago - I Came Up With This Concept Of "the 5 Cs." Services Needed To Have Content, Context, Community, Commerce, And Connectivity. After That, When I Was Trying To Think Of What The Key Management Principles Were To Build Into The Culture, I Started Talking About The Ps. The P's Were Things Like Passion, Perseverance, Perspective And People. I Think The People Aspect Is Really The Most Important One.

So We Believed That Strategic Alliances And Partnerships Were Critical, And We Did That For Five Years.

But The Idea That Some Day People Would Want To Be Able To Interact And Get Stock Quotes And Talk With Other People Or All These Different Things, I Just Believed That Was Going To Happen

I'm Probably Never Going To Be Satisfied With Anything We Do. I Think There's Always The Possibility Of Doing Better. And I'd Say We're Doing Better Than We Were A Year Ago, In Terms Of Delivery And Quality Of Service, But Nowhere Near What We Should Be Doing .