Remember That Nobodies Are The New Somebodies.

You Know, If You're Guy Kawasaki And You Create A Car That Gets 500 Miles A Gallon With Zero Emissions, People On The Internet Would Say: 'i Could Have Done That In Half An Hour, And It's Been Done Before. What's The Big Deal? I Expected Something More From Him.' Meanwhile, They Didn't Do It, Right? They're Still Living At Home With Their Mothers.

Jolt Is For Windows Programmers. It's Typical Ibm Pc: It Goes In Brown And Comes Out Yellow. Mountain Dew Is For Macintosh Programmers: It Goes In Yellow And Comes Out Yellow. It's Wysiwyp.

The Best Reason To Start An Organization Is To Make Meaning; To Create A Product Or Service To Make The World A Better Place.

'branding' Has Taken On Too Much Of A Role As A Specialized Craft Performed By Voodoo Artists.

The First 90 Percent Of A Revolution Is Creating The Product Or Service; The Second 90 Percent Is Evangelizing It. At The Beginning Of A Revolution, You Need Evangelists, Not Sales, Because Leverage Spreads News.