Reason ... Contradicts The Established Order Of

Where These Reduced (operational - E.w.) Concepts Govern The Analysis Of The Human Reality, Individual Or Social, Mental Or Material, They Arrive At A False Concreteness - A Concreteness Isolated From The Conditions Which Constitute Its Reality. In This Context, The Operational Treatment Of The Concept Assumes A Political Function. The Individual And His Behavior Are Analyzed In A Therapeutic Sense - Adjustment To His Society. Thought And Expression, Theory And Practice Are To Be Brought In Line With The Facts Of His Existence Without Leaving Room For The Conceptual Critique Of These Facts.

The Means Of Communication, The Irresistible Output Of The Entertainment And Information Industry Carry With Them Prescribed Attitudes And Habits, Certain Intellectual And Emotional Reactions Which Bind The Consumers To The Producers And, Through The Latter To The Whole Social System. The Products Indoctrinate And Manipulate; They Promote A False Consciousness Which Is Immune Against Its Falsehood...thus Emerges A Pattern Of One-dimensional Thought And Behavior.

The Strains And Stresses Suffered By The Individual In Society Are Grounded In The Normal Functioning Of That Society (and Of The Individual!) Rather Than In Its Disturbances And Diseases.

Obscenity Is A Moral Concept In The Verbal Arsenal Of The Establishment, Which Abuses The Term By Applying It, Not To Expressions Of Its Own Morality But To Those Of Another. Pbscene Is Not The Picture Of A Naked Woman Who Exposes Her Pubic Hair But That Of A Fully Clad General Who Exposes His Medals Rewarded In A War Of Aggression; Obscene Is Not The Ritual Of The Hippies But The Declaration Of A High Dignitary Of The Church That War Is Necessary For Peace.

The Capabilities (intellectual And Material) Of Contemporary Society Are Immeasurably Greater Than Ever Before - Which Means That The Scope Of Society's Domination Over The Individual Is Immeasurably Greater Than Ever Before. Our Society Distinguishes Itself By Conquering The Centrifugal Social Forces With Technology Rather Than Terror, On The Dual Basis Of An Overwhelming Efficiency And An Increasing Standard Of Living.