Quality Means Conformance To Requirements, Not Elegance.

Making A Wrong Decision Is Understandable. Refusing To Search Continually For Learning Is Not.

You Don't Have To Be Noisy To Be Effective.

Slowness To Change Usually Means Fear Of The New.

Quality Has To Be Caused, Not Controlled.

In A True Zero-defects Approach, There Are No Unimportant Items.