People Are Experience-rich And Theory-poor.

You Can Learn As Much - Or More - From One Glance At A Private Space As You Can From Hours Of Exposure To A Public Face.

People Who Bring Transformative Change Have Courage, Know How To Re-frame The Problem And Have A Sense Of Urgency.

I Don't Think People Are Averse To Thinking About Things In A Deep Way, But We Have Limited Time And Opportunity To Think About Things In A Deep Way. I Think That's Why There Is An Appetite For Non-fiction - It Gives People The Opportunity To Reexamine Ordinary Experience And Be Smarter About It.

The Single Most Important Thing A City Can Do Is Provide A Community Where Interesting, Smart People Want To Live With Their Families.

It Is The New And Different That Is Always Most Vulnerable To Market Research.