Ordinary Thinking And Ordinary Effort Are Almost

The Most I Can Do Is To Acquaint You With The Authority Of Your Own Psyche - To Give You A Trust In The Nature Of Your Being. For, If You Trust What You Are, You Can Never Go Wrong In Whatever Terms You Use. You Can Fly Through Belief Systems As A Butterfly Flies Through Back Yards.

The Magical Approach Is Indeed The Natural Approach To Life's Experience. It Is The Adult Version Of Childhood Knowledge, The Human Version Of The Animals' Knowledge, The Conscious Version Of 'unconscious' Comprehension.

Either You’re Going To Tell Stories That Spread, Or You Will Become Irrelevant.

Don’t Try To Change Someone’s Worldview Is The Strategy Smart Marketers Follow. Don’t Try To Use Facts To Prove Your Case And To Insist That People Change Their Biases. You Don’t Have Enough Time And You Don’t Have Enough Money. Instead, Identify A Population With A Certain Worldview, Frame Your Story In Terms Of That Worldview And You Win.

More Time On The Problem Isn't The Way. More Guts Is. When You Expose Yourself To The Opportunities That Scare You, You Create Something Scarce, Something Others Won't Do.